I’ve always been a big fan of the concept known as Occam’s Razor: The best answer to a problem is almost always the simplest. And this is the fundamental insight behind the design of Armaid, the tool that was inspired by my own recovery from tendinitis.

As a sports massage therapist working on professional athletes, I relished the challenge of fixing performance problems using the most efficient and effective therapy techniques I knew. But like you, I found that doing what I love had a cost. After years of massage work, I developed tendinitis in my forearms, wrists, and elbows. Using my knowledge of trigger point therapy, I was able to recover. But I had come to a crossroads.

I knew that trigger point therapy was the best way to address tendinitis, and I wanted to spread that knowledge. Massaging the world one person at a time was incredibly inefficient, though, and took a huge toll on my body. If only I could design a tool that could effectively apply the technique, I could share it with everybody and help them heal themselves.

One afternoon in 1997, I had an electric, whole-body epiphany: a nutcracker! It’s nearly impossible to crack open a nut using only your fingers. But if you use a nutcracker, you can crack open a whole bucket of nuts. That’s the power of leverage.

At that moment, I found my purpose, and began my evolution as an inventor, manufacturer and teacher. I hope that Armaid can help in your recovery journey and ultimately get you back to doing what you love.

With gratitude,

Terry Cross

Blue Hill, Maine is our home

If you come to Blue Hill, Maine, you will feel what a special place this is. Water, woods, rocks, and fields join together to create the ineffable. People who are born here, or drawn here from away, tend to be kind, frugal, handy, and resilient. They thrive in quiet spaces and in their community.

Get back to doing what you love

Email us at help@armaid.com